Consumers or businesses looking for something usually have to hear about it several times before they commit to purchase. As a result, the more back links you have from top websites, top bloggers, news sites and top search engines, the more powerful your marketing message becomes. This type of third party endorsement is what makes PR a cornerstone for success, since editors who choose to reprint your articles are by selecting it giving your product, service or company a “thumbs up” vote. So take this quiz to determine if syndicated publicity articles will serve your objectives.

  • Do you need continuous publicity but don’t have the funds to hire a public relation’s agency? Then Points of Persuasion Syndicate can answer your needs. When you buy a series of articles, we adjust our fees to make them affordable to your budget. Further, our fees are intentionally lower than other similar services because we cut our overhead --and we still give you the guts of a PR program that works. You get the expertise of a seasoned PR executive without paying for staff and office space that we can outsource to pros when necessary.
  • Do you want to establish a new market category or expand a brand? Saturating the market with publicity articles on your Brand can pre-empt competition. We deftly target the sites that are right for your content, and build editor trust for you and your future marketing efforts. These editors know we have fact-checked the content and that they are free to use our articles with confidence.
  • Does your business need new sales leads beyond what you get from telemarketing or direct mail? Continuously adding new articles to your own website that are optimized for your keywords will drive targeted traffic to your web site. Use an RSS feed on that page, disperse notification of the new content, and entice readers who sign up for the feed to click your link.
  • Do you want exposure in major print newspapers and on television? It’s a known fact that journalists often research Google Trends for topical ideas to write about. When your publicity article headline is optimized around news hooks, your articles will often lead them directly to your site. They then write a feature or produce a show mentioning your company or website, or inviting you as an expert for an interview. You receive traditional media in addition to Internet attention, generating additional traffic to your web site. Further, these articles are guaranteed placement since they are exclusive to your web site.

If you answered yes to any of the above questions, you are a good candidate for publicity articles. If you need product publicity at a price, brand awareness or qualified leads, consider Points of Persuasion Syndicate. Pick up the phone and dial 212-874-6875 and leave a message that you want to schedule a free consultation. We’ll call you back within 24 hours…and you will be on the road to a continuous marketing publicity strategy guaranteed to get your business the attention you need.

 

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